I just saw this link being passed around by Game Politics. It’s simple, short and really gets the point across:
it looks like Stardock CEO Brad Wardell has taken the boycott a step further. According to the Angry Bear blog, Wardell has announced on his Facebook page that he is now boycotting UPS because they pulled their ads from Fox. He said Stardock does "a non-trivial amount of shipping with UPS" and if they did not change their position, he was taking Stardock’s business to FedEx.
The point? Brad Wardell, CEO of Stardock, makers of great games like Galactic Civ, publisher of Demigod, and developer of upcoming Elemental is now supporting a seriously insane man.
The main point? I’m no longer advocating nor supporting anything Stardock is involved with. Sadly enough.
Don’t get me wrong, I’m for each to their own, but when you take it from your opinion to your company line, that changes things. For instance, I have a mechanic who I’ve been with for years now. One of the most honest, good mechanics I’ve ever met (Trust me, it’s hard to find a good mechanic) who also is a serious republican and a huge supporter of McCain. But at no point did he make me start supporting his views, donating to his charities, or stop using companies because they didn’t agree with his views.
If you can’t get have separation between your radically awful ideas and your company, then I can no longer support you or your activities. Maybe every company should be polliticially driven and advocate for their guys and their ideas…but until recently, Stardock wasn’t, even though Brad Wardell was.
That has changed and so has my opinion of the company. So, with that, I won’t be buying any more Stardock games. Plain and simple.
What Would Matt Do: I’ll stop anticipating Elemental and stop caring what else Stardock does. A very sad day in gaming.